CEO Thuan Ca Men

Thuan Ca Men's real name is Nguyen Duc Nhat Thuan, born in 1990 in Quang Tri. He is known as the founder of the Ca Men culinary brand - an outstanding startup business model with the mission "Bring Quang Tri to the city", later expanded to "Bring Vietnamese cuisine everywhere".

Before embarking on the path of entrepreneurship, Thuan worked in the logistics field with a stable income of about 2,000 USD/month. However, his passion for food and the desire to spread the flavors of his homeland made him decide to change direction, quit his office job to start a business from scratch.

Thuan Ca Men's entrepreneurial journey

From a small restaurant to a national brand

In 2015, he started with a small restaurant in the city. HCM, specializes in serving Quang Tri specialties such as snakehead fish porridge, stir-fried eel vermicelli with turmeric, and eel vermicelli. With meticulousness and hometown pride, each of his dishes bears the imprint of "hometown in every bowl of rice".

From a small restaurant in a Saigon alley, the name "Ca Men" gradually became widely known. The image of a ca men (multi-layered round lunch box) - a symbol of the old Vietnam meal - has become the inspiration for his brand.

Expanding and reaching out internationally

In 2019, Thuan officially expanded into the field of processing - packaging - exporting Vietnamese specialty products. Ca Men's "snakehead fish porridge" product has been officially exported to the US market, opening up a new direction for Quang Tri's hometown cuisine.

By 2025, the Ca Men factory will have an area of ​​nearly 1,000 m², with a capacity of 200,000 - 300,000 products/month. His project won the first prize in the contest "Rural Youth Startup Project 2025" organized by the Ho Chi Minh Communist Youth Union Central Committee - a clear testament to his vision and leadership capacity.

Inspirational Young Entrepreneur

Not only a culinary entrepreneur, Thuan is also an inspirational role model for Vietnamese youth. The story of "giving up a thousand-dollar job to sell snakehead fish porridge" has touched and admired the online community.

During the most difficult time - the COVID-19 pandemic - he and his team still created the program "Ca Men's Loving Kitchen", providing hundreds of free meals every day to hospitals and quarantine areas in the city. HCM.

It is his spirit of sharing, kindness and steadfastness that has helped the name Thuan Ca Men go beyond the limits of a culinary brand, becoming a symbol of the spirit of kindness and perseverance.